Serendipitously, just before Kunnath began shooting, one of her close friends and stylist, Elton John, also happened to be in Kerala, and struck by the powerful idea at the heart of the series, decided to join the project. The duo looked through posters from old Malayalam movies for inspiration for the styling, and found images where actresses—in traditional garments—would be caught in coy poses, essentially presented as an object of male desire. The duo decided to use the same traditional clothes, but change the narrative entirely, where the women flaunt their strength and are not defined by the tenets of patriarchy.