Many wealthy Toronto youths aren’t just resting on inherited wealth—they’re actively creating their own brands and businesses. From fashion labels and tech startups to social media agencies and investment ventures, entrepreneurship allows them to combine privilege with ambition. It also gives them a sense of independence and purpose beyond family wealth.
Toronto rich kids are often scrutinized in media and online communities. Some are accused of flaunting wealth irresponsibly, while others are admired for their philanthropy and creativity. This dual perception reflects the complex role of privilege in society: admiration for luxury and influence, but criticism for detachment from everyday realities.