After capturing images, photographers typically edit and retouch their photos to enhance colors, adjust exposure, and remove imperfections. This may involve using editing software such as Adobe Photoshop or Lightroom to fine-tune images and ensure they meet the desired aesthetic standards. Freelance photographers or those running their own photography businesses are responsible for marketing and promoting their services to attract clients and generate business. This may involve creating a portfolio of work, building a website, networking with potential clients, and utilizing social media and other marketing channels to showcase their work and attract new clients.
