I always say that to create something special and lasting, lightning needs to strike. It’s a common misconception that Cult Gaia was an overnight success, it actually took well over two years for our first bag, the Ark, to take off, and become the Cult Gaia ‘hero’ piece it is today. Building on the success of one bag, we are still working toward becoming a bonafide lifestyle brand and have since launched shoes, ready-to-wear, swimwear, and, most recently, sunglasses. With each new launch, Cult Gaia continues to diversify and gain traction.
