Kim Kardashian has had an undeniable impact on social media, fashion, and beauty standards. With hundreds of millions of followers across platforms like Instagram and X (formerly Twitter), she has reshaped how fame and branding work in the digital age. Her influence helped spark major trends, from contouring makeup techniques to the rise of influencer marketing. She’s also been credited with helping normalize curvier body types in mainstream fashion — often referred to as the “Kim Kardashian effect.”
In addition, Kim has used her platform for philanthropic causes, promoting body positivity, mental health awareness, and support for women entrepreneurs. As of the mid-2020s, Kim Kardashian’s net worth is estimated to exceed $1.7 billion, making her one of the wealthiest self-made women in America. She has appeared on the covers of major magazines, including Vogue, Forbes, and Time, and was named to Time’s 100 Most Influential People list multiple times.