You shouldn’t feel as if getting plays (your music played on air) on this kind of radio is somehow “less” than getting played on a commercial station. Some non-comm stations are hugely popular, and furthermore, succeeding in the non-comm arena can lead commercial radio stations to take notice. After non-comm, independent artists often turn to small commercial radio stations.
In this way, getting songs played on the radio is a bit like stacking blocks. You develop a foundation of plays on non-comm radio, which you use to build up to small commercial stations, which hopefully leads to airtime at medium stations. However, it is important to note that there is more to the process of moving up the radio ladder than just getting plays at smaller stations. Radio stations want to see your entire music career progressing along with your radio plays.

