Art models are often paid professionals with skill and experience but are rarely employed full-time, and artists may also rely on friends and family to pose. Paid art models are usually anonymous and unacknowledged subjects of the work. Very trendy people on Instagram tend to have very large followings, and big brands are starting to recognize the value in these individuals. They are referred to as ‘influencer models’. These influencers are the sexy, beautiful, tattooed, pierced, alternative, busty, or quirky, and have a lot of influence when they publish a post.