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Many radio and television announcers increasingly maintain a presence on social media networking sites. Establishing a presence allows them to promote their stations and better engage with their audiences through listener feedback, music requests, or program contests. Announcers have distinct personalities. They tend to be artistic individuals, which means they’re creative, intuitive, sensitive, articulate, and expressive. They are unstructured, original, nonconforming, and innovative. Some of them are also enterprising, meaning they’re adventurous, ambitious, assertive, extroverted, energetic, enthusiastic, confident, and optimistic.
