The Milwaukee-based company sold almost 40,000 motorcycles in the EU last year, generating revenue second only to the United States. Donald Trump has repeatedly used the company as an example of how European import tariffs hurt US producers. Yet Harley-Davidson had previously warned that the escalating tariffs spat would lead to an even higher burden for the company. The company said ramping up production at non-US plants, which are located in India, Brazil and Thailand, would require additional investment and take at least nine to 18 months to complete. It also said it hoped to limit the cost from higher EU tariffs to between $30 million to $45 million in the meantime.
