Who is Ellie Tahari

As the story goes, in 1973, while working as an electrician at a clothing store in the Garment District, Tahari popularized the tube top, a then-novel design based on a bathing suit top he stumbled upon in a market on Orchard Street. The following year, he launched his namesake brand in the heyday of the disco era, with universally flattering pieces that signaled confidence, attitude, and style from the wearer, across generations—and the rest is history.