There’s a wide variety of affiliate programs out there where you can generate an income from referring people to relevant products and services. When it comes to blogging, most of your sales will likely come from your older articles. More than half of the traffic generated each month on the Hubspot blog comes from posts published in previous months. They come from old posts. The same goes for the leads generated in a current month — about 90% of the leads we generate every month come from blog posts published in previous months. Sometimes years ago. We call these types of blog posts “compounding” posts. Not every blog post will fit into this category, but the more evergreen blog posts you write, the more likely it is that you’ll land on one of those compounding blog posts.
