That same year when Anna Wintour arrived at Vogue, Franca Sozzani was named editor in chief of Vogue Italia. Vogue Italia was launched in 1965, first published as Novità for one year (October 1964-November 1965). In 1961, Condè Nast contacted the owner of the magazine Novità because they wanted to invest in a fashion magazine. In 1965 the magazine was named Vogue & Novità and Consuelo Crespi lead the launch until 1966.